Unique attracting initiatives are vital to convert prospects into job seekers. Visual content is needed for job seekers to visualize your company’s aims and purpose. Photos and videos are quick to captivate and will leave a long-lasting impression on them. Besides that, you can consider posting job ads on Jobstreet Singapore.
Although photos and videos may be present just for the sake of marketing purposes, make it as realistic as possible so that job seekers can set a realistic perception. The steps outlined below will provide a clear picture for your company to implement:
Meanings behind a photo
Don’t just take photos for the sake of impressing. The most vital thing to keep in mind is the meaning behind your photos. For instance, if you take photos of the chairs and tables in your office, what should people perceive when they view the images?
Make sure that you read between the lines and the photo speaks to you. A few things to consider would be how you could potentially showcase what it feels to work in your company. What are some of the most influential sectors of your workplace? What do job seekers seek?
Select your employees
Ensuring that your photos translate your company’s image is crucial. When you pick the right employees, make sure that they positively feature your company.
First, think about what your company culture is. Who would best represent the employees in this workplace? What story do you have to tell?
Prepare your selected employees
Once you recruit a team to work with, you have to build the bond between each other. A healthy relationship is vital as your photos will ensure that you shine from within.
Once they consent to be in the photos, get started immediately. Let the show begin. Liaise with your photographers to schedule a photo shoot date. Stick to it, and work towards the period.
Declutter your workplace
A messy workplace could lead to the lack of professional setting. It may be an honest depiction of how your workplace works. However, for the sake of formalities, declutter.
Edit your photos and share!
Share your photos on a cohesive platform. Before sharing your photos, you can store your photos on platforms like Flickr and Dropbox. Get people to like and share to get your message across. The more outreach opportunities you receive, the easier it will be to reach out to prospects.
Visual branding is an excellent way to market your company. However, do not solely rely on this methodology. It may work for some people; it may not work for the others. Check out Jobstreet Singapore via https://www.jobstreet.com.sg/en/cms/employer/ to access one of the biggest job portals.